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Magazine Editors Are Our Friends

JDPN Webinar
Tuesday, April 12, 2022
6:30–7:30pm EST

Guest Speaker: Alison Nagasue

alison nagasue

www.alisonnagasue.com
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Alison will be speaking about how a designer can gain recognition and help to promote their brands through willingness to submit images and build relationships with magazine editors/bloggers/retailers. Do's and Don'ts and some tips on how to achieve what editors need in terms of images. A DIY photography mini class.

alison nagasue jewelry

  • Photography Requirements
  • Requests from Editors for Product shots
  • Complaints/Suggestions from Editors
  • Formatting Guidelines
  • Stay connected and submit to all call outs/calendars
  • Lighting for Photography
  • Press releases/launches/new lines/constant contact
  • Do’s and Don’ts/Gray vs White
  • Model shots with colored or white backgrounds
  • Lifestyle shots
  • Camera equipment – SLR Camera or Cellphone

Alison Nagasue began hunting rocks as a child in front of her home as a form of entertainment and discovery.
The passion and inquisitiveness continue today with her constant exploration of new design directions and materials.

After receiving her MFA in Metalsmithing from Cranbrook Academy of Art, Alison began her journey of building a namesake collection of her own aesthetics while designing for jewelry companies. Her capacity was in design, product development, appearing on HSN, QVC and Shop Channel Japan with her own collections. The initial collection which continues to be offered today is her Signature Ginkgo Collection for which she has won 8 out of 10 Design Awards. Besides the Ginkgo leaf as her core inspiration, she explores nature themes in terms of animals, flowers, insects, the spectrum of natural gemstones and colors to enrich her designs.